8 Ways to Bring Your Customers
Back Again
By Kay Green,
www.MyPreciousKid.com
Copyright 2000-2008
Getting the customer to buy the first time is the hard part. Keeping the
customer is the necessary part. Once you have a customer buy from you it if
vitally important to present your best image as a business. Whether this is
a purchase, a barter or a donation for some cause, how you appear as a
business is important to the future of your business.
1. USE NEW SHIPPING MATERIALS ONLY - Use new shipping materials for your
packages. Do not rely on re-used shipping materials that may contain
cigarette smell, or the smells/residues of other products. You want to
package they receive to look and smell clean.
www.USPS.com offers free shipping
boxes for priority mail.
Www.Uline.com offers boxes and
shipping materials at a great price
2. SEND PROFESSIONAL PACKAGES - Package your products in a way that looks
professional. Cloth items should be clean and smell good. Wrap them in
tissue paper or poly bags for shipping. Paper items should be enclosed in
poly bags to prevent wrinkles and tears. Breakable items should have
protective shipping supplies surrounding them. Create business labels on
your computer for the boxes.
www.Associatedbag.com self
seal poly bags to put products in for shipping
3. ADD CONTACT INFORMATION - Add your contact information to every package.
Make it easy for the customer to order again. Include a catalog, business
card, information sheet, magnet and other items related to your product.
Have "Re-order at 555-444-3333" stickers on every products that goes out.
4. GIVE A REASON TO ORDER - Give them a reason to order again SOON. Add a
coupon offer free shipping or a percent off if they order again with in 30
days. Make is a dated track-able code number so you can tell how many
customers are using it. The new scratch off stickers are awesome for this
purpose. Hide the code under the scratch off sticker to give an incentive to
"Scratch and Win"
5. GET TESTIMONIALS - Ask for testimonials and photos of their family using
the products. Ask permission to use these on your web site. Happy customer
testimonials give you credibility with customers.
6. SHARE WITH A FRIEND - Invite them to share your business URL with a
friend or family member. Maybe include a "Share Package" that they can give
away.
7. AVOID CIGARETTE SMELL - this smell can turn away a customer very quickly.
Many people are even allergic to this odor. If you smoke, make your products
storage and work area a "smoke free zone" Store you finished items in zip
lock bags with a dryer sheet.
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Articles written by Kay Green, Christian mom to Melissa
27, Jordan 25, Allison 22, Haley 10. Kay and Russell, her
husband of 31 years live in rural Oregon. Kay's first
granddaughter MADISON KAY was born December 2006. TWIN
grandsons MICAH and MASON were born May 2009.
http://www.MyPreciousKid.com
Child Safety & Baby Gear Store
http://www.PreciousKids.org
Adoption & Homeschool Resources,
http://www.KayGreen.com Author and Family Site
COPYRIGHT 2000-2010 My Precious Kid, Kay Green.
All rights reserved. Reprinting is only with permission and with this author's box and copyright intact.



